{"id":15615,"date":"2011-11-04T01:12:27","date_gmt":"2011-11-04T01:12:27","guid":{"rendered":"http:\/\/philipbloom.net\/?p=15615"},"modified":"2012-12-19T19:37:29","modified_gmt":"2012-12-19T19:37:29","slug":"november-3rd-breakdown-canon-red-and-avid-announcements","status":"publish","type":"post","link":"https:\/\/philipbloom.net\/blog\/november-3rd-breakdown-canon-red-and-avid-announcements\/","title":{"rendered":"November 3rd Breakdown &#8211; Canon, RED, and Avid Announcements"},"content":{"rendered":"<h4>**NOTE: I will be updating shortly as some facts may be inaccurate :).**<\/h4>\n<h3>News from Canon, Red and Avid<\/h3>\n<h4>By <a href=\"http:\/\/www.prestonkanak.com\">Preston Kanak<\/a><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter lazyload\" title=\"canon\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/canon.png\" width=\"572\" height=\"109\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 572px; --smush-placeholder-aspect-ratio: 572\/109;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" title=\"canon\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/canon.png\" width=\"572\" height=\"109\" \/><\/noscript><\/p>\n<h3>Canon Announcement<\/h3>\n<p>Engadget did a great job covering the announcement today so I have added the breakdown below.<\/p>\n<h4>Timeline<\/h4>\n<p>6:12PM &#8220;Since Canon&#8217;s founding in 1937, we have pursued constant innovation in optical technology.&#8221;<\/p>\n<p>6:13PM &#8220;Now he&#8217;s talking up the 5D Mark II, and how they asked users of the camera to help them develop the new camera.&#8221;<\/p>\n<p>6:13PM &#8220;And here is is, the Canon EOS c300!&#8221;<\/p>\n<p>6:15PM Canon will also be rolling out quite a few new lenses with the new camera.<\/p>\n<p>6:16PM He emphasizing how they want to be accepted into the filmmaking community, and the company is dedicated to working with the community to provide them better tools.<\/p>\n<p>6:17PM Canon is also opening a Technology and Support Center to that end.<\/p>\n<p>6:24PM Vincent Laforet, Polly Morgan, Richard Crudo and more are talking about the great signal to noise ratio, ability to shoot in natural light.<\/p>\n<p>6:25PM &#8220;Literally, you can just take this camera and go make a movie.&#8221;<\/p>\n<p>6:24PM &#8220;There&#8217;s no compression issues&#8230; what you see is exactly what was shot.&#8221;<\/p>\n<p>6:35PM Daylight scenes are still looking good, but the noise persists in the low light shots.<\/p>\n<p>6:51PM The pastoral scene look particularly good, vibrant colors and a clear picture. The C300 really does shine in daylight shots.<\/p>\n<p>7:38PM The C300 can handle both EF and PL mount lenses, has a Super 35mm CMOS sensor, and delivers 4K resolution with the new EF lenses.<\/p>\n<p>7:40PM The EF glass comes in four top-end zoom flavors, two 14.5-60mm lenses and two 30-300.<\/p>\n<p>7:41PM There&#8217;s three EF prime lenses as well, 24mm, 50mm, and 85mm models. They also work well with EOS still image cameras as well.<\/p>\n<p>7:43PM The cinema series lenses join Canon&#8217;s already massive collection of glass, now the &#8220;world&#8217;s largest selection&#8221; of over 70 lenses.<\/p>\n<p>8:06PM Now we&#8217;re talking about the sensor inside the C300. It&#8217;s a full 4k sensor, with 1920 x 1080 pixels for the red and blue colors, and 1920 x 2160 pixels for green.<\/p>\n<p>8:11PM List price is $20,000 and we&#8217;ll see these hit stores by the end of January 2012. Yes, 2012. As in this coming January. Worldwide.<\/p>\n<p>&nbsp;<\/p>\n<h4>Canon Announcement Breakdown<\/h4>\n<p>So what does all this mean?\u00a0 I have done a breakdown of the specs below.\u00a0 I will update the information so check back frequently ;).<\/p>\n<h4>Canon C300 Specs<\/h4>\n<p>Today Canon announced the new EOS C300 C Super 35 Video Camera. The cameras will be available in two versions.<\/p>\n<h4>C300 \/ C300 PL:<\/h4>\n<p>&#8211; Single 8.3 megapixel 2160\u00d73840 Super-35 CMOS sensor (4K resolution) with Digic DV III processor<br \/>\n&#8211; Canon XF codec (50Mbps 4:2:2 1080p30 MPEG2 MXF) records to two Compact Flash card slots<br \/>\n&#8211; Canon Log gamma, SDI, compact body, Custom Presets and menus similar to Canon XF series<br \/>\n&#8211; Exposure and focus control are completely manual \u2014 there is no AE or AF on either camera<br \/>\n&#8211; Sold as a system, incl. LCD monitor \/ XLR audio unit, side grip, top handle, batt. &amp; charger<br \/>\n&#8211; Availability: Jan. 2012; Price: appx. $20,000 USD (for C300)<\/p>\n<h4>Canon Lenses<\/h4>\n<p>&#8211; Canon Zoom Lens CN-E14.5-60mm T2.6 L S (wide zoom, EF version)<br \/>\n&#8211; Canon Zoom Lens CN-E14.5-60mm T2.6 L SP (wide zoom, PL version)<br \/>\n&#8211; Canon Zoom Lens CN-E30-300mm T2.95-3.7 L S (telephoto zoom, EF version)<br \/>\n&#8211; Canon Zoom Lens CN-E30-300mm T2.95-3.7 L SP (telephoto zoom, PL version)<\/p>\n<h4>And three yet-to-be-released primes, all resolve to 4K but all are EF-mount only:<\/h4>\n<p>&#8211; Canon Prime Lens CTZ-029 (24mm)<br \/>\n&#8211; Canon Prime Lens CTZ-030 (50mm)<br \/>\n&#8211; Canon Prime Lens CTZ-031 (85mm)<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5097 aligncenter lazyload\" title=\"\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035813.jpg\" width=\"600\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/400;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5097 aligncenter\" title=\"\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035813.jpg\" width=\"600\" height=\"400\" \/><\/noscript><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5098 aligncenter lazyload\" title=\"\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035814.jpg\" width=\"600\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/400;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5098 aligncenter\" title=\"\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035814.jpg\" width=\"600\" height=\"400\" \/><\/noscript><br \/>\n<img decoding=\"async\" class=\"size-full wp-image-5100 aligncenter lazyload\" title=\"\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035816.jpg\" width=\"572\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><noscript><img decoding=\"async\" class=\"size-full wp-image-5100 aligncenter\" title=\"\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035816.jpg\" width=\"572\" \/><\/noscript><br \/>\n<img decoding=\"async\" class=\"size-full wp-image-5101 aligncenter lazyload\" title=\"\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035817.jpg\" width=\"572\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><noscript><img decoding=\"async\" class=\"size-full wp-image-5101 aligncenter\" title=\"\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035817.jpg\" width=\"572\" \/><\/noscript><br \/>\n<img decoding=\"async\" class=\"size-full wp-image-5102 aligncenter lazyload\" title=\"\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035819.jpg\" width=\"572\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" \/><noscript><img decoding=\"async\" class=\"size-full wp-image-5102 aligncenter\" title=\"\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/201111035819.jpg\" width=\"572\" \/><\/noscript><\/p>\n<h3>RED Announcement<\/h3>\n<h4>Scarlet Specs<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5081 aligncenter lazyload\" title=\"red\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/red.png\" width=\"572\" height=\"109\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 572px; --smush-placeholder-aspect-ratio: 572\/109;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5081 aligncenter\" title=\"red\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/red.png\" width=\"572\" height=\"109\" \/><\/noscript><\/p>\n<p>The SCARLET X will do 5K resolution at 12 FPS, 4K at 1-25FPS, 2K at 60FPS, 1K at 120FPS, and also does Quad HD (which is popular for downsampling to 1080P since it\u2019s precisely double the resolution in both dimensions). It uses REDCODE RAW at 50MB\/sec (which is 440 megabits\/sec), comes with a side SSD slot, Canon lens mount, and will ship December 1st.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-15674 aligncenter lazyload\" title=\"Red Scarlet\" alt=\"\" data-src=\"http:\/\/staging.philipbloom.net\/wp-content\/uploads\/2011\/11\/441082872-310x285.jpg\" width=\"310\" height=\"285\" data-srcset=\"https:\/\/philipbloom.net\/blog\/wp-content\/uploads\/2011\/11\/441082872-310x285.jpg 310w, https:\/\/philipbloom.net\/blog\/wp-content\/uploads\/2011\/11\/441082872.jpg 516w\" data-sizes=\"auto, (max-width: 310px) 100vw, 310px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 310px; --smush-placeholder-aspect-ratio: 310\/285;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-15674 aligncenter\" title=\"Red Scarlet\" alt=\"\" src=\"http:\/\/staging.philipbloom.net\/wp-content\/uploads\/2011\/11\/441082872-310x285.jpg\" width=\"310\" height=\"285\" srcset=\"https:\/\/philipbloom.net\/blog\/wp-content\/uploads\/2011\/11\/441082872-310x285.jpg 310w, https:\/\/philipbloom.net\/blog\/wp-content\/uploads\/2011\/11\/441082872.jpg 516w\" sizes=\"auto, (max-width: 310px) 100vw, 310px\" \/><\/noscript><\/p>\n<p>Pricing will be $9,750 for the Canon mount version and $11,250 w\/ a PL mount lens (and the mounts are interchangeable). There is also an additional cost for the titanium mounts.<\/p>\n<h3>AVID Announcement<\/h3>\n<h4>Avid Announcement Breakdown<\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5082 aligncenter lazyload\" title=\"avid\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/avid.png\" width=\"572\" height=\"109\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 572px; --smush-placeholder-aspect-ratio: 572\/109;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5082 aligncenter\" title=\"avid\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/avid.png\" width=\"572\" height=\"109\" \/><\/noscript><\/p>\n<h4>New Media Composer, Symphony and Newscutter<\/h4>\n<p>Today Avid announced Media Composer version 6, Symphony version 6 and NewsCutter version 10 . All will be offered in native 64 bit!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5091 aligncenter lazyload\" title=\"Avid MC6\" alt=\"\" data-src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/13532_1320341401.jpg\" width=\"340\" height=\"255\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 340px; --smush-placeholder-aspect-ratio: 340\/255;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5091 aligncenter\" title=\"Avid MC6\" alt=\"\" src=\"http:\/\/3minuteshorts.ca\/wp-content\/uploads\/2011\/11\/13532_1320341401.jpg\" width=\"340\" height=\"255\" \/><\/noscript>Avid Media Composer 6.0 has been rebuilt from the core on an entirely new open, 64-bit architecture. Avid is also introducing a sleek, new User Interface that is designed to speed up workflows while preserving the same functionality. This means it will still look familiar to Avid professionals and you will not be forced to re-learn a new application &#8212; unlike what Apple did with FCPx.<\/p>\n<p>Key features in this update include an expansion of Avid&#8217;s AMA, which now supports native AVCHD, native RED Epic, ProRes encode and decode, and a new DNxHD 4:4:4 codec. Support for Avid&#8217;s Artist Color hardware interface has been beefed up, and Pro Tools roundtripping is now complete \u2014 you can make changes to your mix in Media Composer and see them show up in Pro Tools 10. Media Composer 6 will be $2499, Nitris DX will be $5499, and Symphony 6 \u2014 available for the first time as a standalone software product, rather than a turnkey system \u2014 will be $5999. Upgrades from Media Composer 5.5 to 6.0 are $299, while Symphony upgrades ring in at $599. All of the new products will be available worldwide on November 15.<\/p>\n<div class=\"fb-background-color\">\n\t\t\t  <div \n\t\t\t  \tclass = \"fb-comments\" \n\t\t\t  \tdata-href = \"https:\/\/philipbloom.net\/blog\/november-3rd-breakdown-canon-red-and-avid-announcements\/\"\n\t\t\t  \tdata-numposts = \"10\"\n\t\t\t  \tdata-lazy = \"true\"\n\t\t\t\tdata-colorscheme = \"light\"\n\t\t\t\tdata-order-by = \"social\"\n\t\t\t\tdata-mobile=true>\n\t\t\t  <\/div><\/div>\n\t\t  <style>\n\t\t    .fb-background-color {\n\t\t\t\tbackground:  !important;\n\t\t\t}\n\t\t\t.fb_iframe_widget_fluid_desktop iframe {\n\t\t\t    width: 100% !important;\n\t\t\t}\n\t\t  <\/style>\n\t\t  ","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":54569,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yst_prominent_words":[284,4889,4882,4885,4880,4887,4881,4894,4891,4898,4892,4890,4895,4893,4886,4883,4897,4888,4884,4896],"class_list":["post-15615","post","type-post","status-publish","format-standard","hentry","category-other"],"_links":{"self":[{"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/posts\/15615","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/users\/54569"}],"replies":[{"embeddable":true,"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/comments?post=15615"}],"version-history":[{"count":0,"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/posts\/15615\/revisions"}],"wp:attachment":[{"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/media?parent=15615"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/categories?post=15615"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/tags?post=15615"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/philipbloom.net\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=15615"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}